Privacy Policy
We are committed to protecting your privacy. This Privacy Policy describes how we collect, use, store, share and protect the information collected through www.newbornurseryfurniture.com (the “Website”). The privacy practices described in this Privacy Policy apply only to information gathered online through the Website.
The Privacy Policy incorporates our Terms of Service, Shipping Policy, and Refund Policy. Capitalized words used but not defined in this Privacy Policy have the meaning given to them in the Terms of Service.
Please carefully read the Privacy Policy because it affects your rights under the law. By submitting any Personal Information to the Website, you confirm that you understand and agree to be bound by this Privacy Policy. If you do not agree with any part of this Privacy Policy, you may not access or use the Website.
1. YOUR INFORMATION
We collect two basic types of information from use of the Website: Personal Information and Non-Personal Information.
2. COLLECTION OF PERSONAL INFORMATION
“Personal Information" means any information that identifies a natural person.
Account Information. We collect the following Personal Information when you create an Account on the Website: first name, last name, shipping address, and email address.
Order Information. We collect the following Personal Information relating to transactions, including purchase of the Product(s), that you provide on the Website (“Order Information”). The Order Information may include first name, last name, phone number, credit card details, billing address, and shipping address.
As a general matter, you can browse the Website without submitting your Personal Information to us. However, this will limit your use of the Website. Here are the instances in which you may supply us with your Personal Information.
- Registration for an Account on the Website;
- Signing up to receive email newsletters or e-mail alerts from us or our partners;
- Requesting for service or other assistance;
- Participating in surveys, panels, or market research on the Website;
- Participating in special events and promotions on the Website;
- Participating in discussions, chat rooms, comment threads, and other fora, and other interactive areas of the Website;
- Submitting Personal Information on any part of the Website that permits it, or any other place of the Website where you knowingly volunteer to give Personal Information.
Please do NOT supply any other person's Personal Information to us.
3. PERSONAL INFORMATION FROM OR THROUGH SOCIAL MEDIA WEBSITES
When you interact with the Website or your Account through a social media platform, such as Facebook, Twitter, Instagram, YouTube, Pinterest, or TikTok we may collect the Personal Information that you make available to us on that page including your account ID or handle. We will comply with the privacy policies of the corresponding social media platform, and we will only collect and store such Personal Information that we are permitted to collect by these social media platforms.
If you choose to link or sign into your Account with or through a social networking service, we and that service may share certain information about you and your activities. With your consent, we also may share information about you and your activities with that social network’s users.
4. PERSONAL INFORMATION FROM PROPEL REPLAYS
Propel Replays records customer sessions so we can see where customers are dropping off from the site. Propel Replays also has access to customer names, e-mail addresses, phone numbers, and physical addresses.
5. USE OF PERSONAL INFORMATION
We do NOT sell or license your Personal Information to any third party.
We use your Account Information for the following: verifying your identity and Account; recognizing you when you return to the Website; offering Products for sale; rewards, competitions, marketing, remarketing, or other promotional materials; improving and developing the Website (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns); creating personalized content; investigating complaints; enforcing our Terms of Service; or as otherwise required or authorized by law or government agency.
We use your Order Information for the following: shipping and fulfilling your orders; processing your requests; tracking sales information; provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
6. NON-PERSONAL INFORMATION
Non-Personal Information includes information that does not personally identify an individual, but may include tracking and usage information about device, location, demographics, use of the Website and the internet.
When you interact with the Website, we may collect Non-Personal Information and our servers may automatically keep an activity log of your use of the Website. Generally, we collect and store the following Non-Personal Information:
- Device information about your computer, mobile device, or other device that you use to access the Website. This information may include IP address, geolocation information, unique device identifiers, browser type, browser language, and other transactional information;
- Additional traffic information such as reading history of the pages you view, time of access, date of access, software crash reports, session identification number, access times, and referring site addresses;
- Your search terms and search results; and
- Other information about your use of the Website.
7. USE OF NON-PERSONAL INFORMATION
We may use or share Non-Personal Information (or other information, other than Personal Information) in any manner that we deem appropriate or necessary.
Among other things, we may share Non-Personal Information to third parties to help us determine the demographic of our users, how our users use the Website, and to operate and improve the Website.
8. COMBINATION OF INFORMATION
We use and combine the information from different portions of the Website into a single user record. We also use and/or combine information that we collect or receive from third party sources to enhance, expand, and check the accuracy of your user records.
9. SHARING YOUR INFORMATION
We share your Personal Information with service providers to help us provide our Services and sell our Products to you.
Shopify. We use Shopify to power our online store. Financial transactions relating to the Website are handled by our Shopify. We will share your Order Information with Shopify to facilitate your orders. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
Third-Party Suppliers. We may also share information to our third-party suppliers of goods and services that allow us to operate and maintain the Website. The suppliers and providers with whom we may share your information include: advertising services; analytics services, market researchers; remarketing, targeted advertising, and complaints and reviews personnel. One example is Google Analytics. Our store uses Google Analytics to help us learn about who visits our site and what pages are being looked at.
Others. We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
10. RETAINING AND DELETING PERSONAL INFORMATION
When you place an order through the Website, we will retain your Personal Information for our records, unless and until you ask us to erase this information. We do not keep Personal Information longer than necessary. Nevertheless, we may retain your Personal Information where such retention is necessary to comply with a legal obligation or to protect our, your, or other persons’ vital interests.
11. YOUR RIGHTS AND CHOICES
Right to Access. You have the right to know what kind of Personal Information about you that we have collected and stored.
Right to Withdraw Consent. At any time, you may withdraw your consent to the processing of your Personal Information, in which case we may not be able to provide to you some of the features and functionality of the Website. However, we may still process your Personal Information when required by applicable law.
You may also indicate your preferences regarding marketing communications. You may be able to change those preferences.
Right to Update, Correct, or Delete. You may update, correct, or delete your Personal Information and preferences that we store at any time by accessing your Account settings page on the Website or contacting us. Please note that while any changes you make will be reflected in active user databases instantly or within a reasonable period of time, we may retain all information you submit for backups, archiving, prevention of fraud and abuse, analytics, satisfaction of legal obligations, or where we otherwise reasonably believe that we have a legitimate reason to do so. We will however retain your information needed for administrative and transactional communications.
However, you will not be able to opt-out of receiving certain service-related or transactional communications relating to the Website, unless you delete your Account. Even after your Account is deleted, we may retain your information for the purposes set forth in this Privacy Policy.
12. CALIFORNIA PRIVACY RIGHTS
If you are a California resident, California Civil Code Section 1798.83 permits you to request and obtain from us, information regarding the disclosure of your Personal Information to third parties for direct marketing purposes in the preceding calendar year, free of charge, once a year.
We do not share your Personal Information with third parties for those parties' direct marketing use.
California Do Not Track Disclosure: We do not track the personally identifying information of our users and visitors over time and across third party sites to provide targeted advertising. Therefore, we do not respond to Do Not Track (DNT) signals.
However, some other third-party sites do keep track of your browsing activities so that they can tailor the information or advertising they present to You. If you wish to opt out of this tracking, you can enable privacy settings in your browser.
13. NOTICE TO NON-US USERS
The Website is published in the United States of America. We attempt to protect the Personal Information of all users of the Website, and to comply with local laws to the extent they may apply to the Website. However, the Website is located and targeted to US citizens and our policies are directed at compliance with those laws. If you are uncertain whether this Privacy Policy conflicts with the applicable local privacy laws where you are located, you should not submit your Personal Information to us.
If you are located outside the US and voluntarily submit Personal Information to us, your Personal Information will be transferred into the US, the laws of which may be deemed by your country to have inadequate information protection.
14. COOKIE POLICY
A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server. Cookies make your browsing experience better by allowing the Website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the Website, for instance whether it’s their first time visiting or if they are a frequent visitor.
We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. We use the following cookies:
Cookies Necessary for the Functioning of the Store
|
Name |
Function |
Duration |
|
_ab |
Used in connection with access to admin. |
2y |
|
_secure_session_id |
Used in connection with navigation through a storefront. |
24h |
|
_shopify_country |
Used in connection with checkout. |
session |
|
_shopify_m |
Used for managing customer privacy settings. |
1y |
|
_shopify_tm |
Used for managing customer privacy settings. |
30min |
|
_shopify_tw |
Used for managing customer privacy settings. |
2w |
|
_storefront_u |
Used to facilitate updating customer account information. |
1min |
|
_tracking_consent |
Tracking preferences. |
1y |
|
c |
Used in connection with checkout. |
1y |
|
cart |
Used in connection with shopping cart. |
2w |
|
cart_currency |
Used in connection with shopping cart. |
2w |
|
cart_sig |
Used in connection with checkout. |
2w |
|
cart_ts |
Used in connection with checkout. |
2w |
|
cart_ver |
Used in connection with shopping cart. |
2w |
|
checkout |
Used in connection with checkout. |
4w |
|
checkout_token |
Used in connection with checkout. |
1y |
|
dynamic_checkout_shown_on_cart |
Used in connection with checkout. |
30min |
|
hide_shopify_pay_for_checkout |
Used in connection with checkout. |
session |
|
keep_alive |
Used in connection with buyer localization. |
2w |
|
master_device_id |
Used in connection with merchant login. |
2y |
|
previous_step |
Used in connection with checkout. |
1y |
|
remember_me |
Used in connection with checkout. |
1y |
|
secure_customer_sig |
Used in connection with customer login. |
20y |
|
shopify_pay |
Used in connection with checkout. |
1y |
|
shopify_pay_redirect |
Used in connection with checkout. |
30 minutes, 3w or 1y depending on value |
|
storefront_digest |
Used in connection with customer login. |
2y |
|
tracked_start_checkout |
Used in connection with checkout. |
1y |
|
checkout_one_experiment |
Used in connection with checkout. |
session |
|
checkout_session_lookup |
Used in connection with checkout. |
3w |
|
checkout_session_token_<<token>> |
Used in connection with checkout. |
3w |
|
identity-state |
Used in connection with customer authentication. |
24h |
|
identity-state-<<token>> |
Used in connection with customer authentication. |
24h |
|
identity_customer_account_number |
Used in connection with customer authentication. |
12w |
Reporting and Analytics
|
Name |
Function |
Duration |
|
_landing_page |
Track landing pages. |
2w |
|
_orig_referrer |
Track landing pages. |
2w |
|
_s |
Shopify analytics. |
30min |
|
_shopify_d |
Shopify analytics. |
session |
|
_shopify_s |
Shopify analytics. |
30min |
|
_shopify_sa_p |
Shopify analytics relating to marketing & referrals. |
30min |
|
_shopify_sa_t |
Shopify analytics relating to marketing & referrals. |
30min |
|
_shopify_y |
Shopify analytics. |
1y |
|
_y |
Shopify analytics. |
1y |
|
_shopify_evids |
Shopify analytics. |
session |
|
_shopify_ga |
Shopify and Google Analytics. |
session |
|
customer_auth_provider |
Shopify analytics. |
session |
|
customer_auth_session_created_at |
Shopify analytics. |
session |
PREF, persistent for a very short period, Set by Google and tracks who visits the store and from where.
15. BEHAVIOURAL ADVERTISING
We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.
We use Google Analytics to help us understand how our customers use the Website. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
We share information about your use of the Website, your purchases, and your interaction with our ads on other sites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).
We use Shopify Audiences to help us show ads on other sites with our advertising partners to buyers who made purchases with other Shopify merchants and who may also be interested in what we have to offer. We also share information about your use of the Website, your purchases, and the email address associated with your purchases with Shopify Audiences, through which other Shopify merchants may make offers you may be interested in.
For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
16. OPTING OUT
You can opt out from receiving interest-based advertisements and certain types of profiling, including from us and our service providers. If you wish to opt out, please see your Account settings and/or the advertising preferences information of your browser.
You can also disable cookie tracking and learn more about the privacy policies of the third parties that we use by visiting the following links:
|
Third Party |
Opt Out Page |
Privacy Policy |
|
Google Analytics |
||
|
Facebook Ads |
||
|
Google AdSense |
If you block cookies, you will not be able to use all the features of our Website.
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.
Opting out does not mean you will no longer receive advertising. It means that the company or companies from which you opted out will no longer deliver ads tailored to your web preferences and usage patterns.
17. SECURITY
We follow generally accepted industry standards to protect the information submitted to us, both during transmission and once we receive it. However, no method of transmission over the internet, or method of electronic storage, is 100% secure. We cannot ensure or warrant the security of any information you transmit to us or store on the Website, and you do so at your own risk. We also cannot guarantee that such information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards. If you believe your Personal Information has been compromised, please contact us at help@newbornurseryfurniture.com.
If we learn of a security systems breach, then we will notify you by posting a notice on the Website and/or sending you an email.
18. LINKS TO OR FROM THIRD PARTIES
The Website may contain links to other sites operated by our affiliates or third parties. The practices described in this Privacy Policy do not apply to information gathered through those third parties and other sites. We are not responsible for the actions and privacy policies of third parties and other sites.
19. PUBLIC AREAS
Please remember that any information you share in public areas, such as message boards or review sections, becomes public and anyone may take and use that information. Please be careful about what you disclose and do not post any Personal Information that you expect to keep private. Please consult the applicable guidelines, if any, for use of our chat rooms and other community areas for more information.
20. NO PERSONAL INFORMATION FROM CHILDREN
We do not knowingly collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us to request deletion.
21. CHANGES AND UPDATES
Please revisit this page periodically to stay aware of any changes to this Privacy Policy, which we may update from time to time. If we modify the Privacy Policy, we will make it available through the Website, and indicate the date of the latest revision. Any material changes will be posted on this Website and will come into effect upon posting. If you do not refuse the changes in writing before they become effective, you confirm that you have consented to the Privacy Policy as changed. Your continued use of the Website after the revised Privacy Policy has become effective indicates that you have read, understood, and agreed to the current version of the Privacy Policy.
22. ASSIGNMENT
We may change our ownership or corporate organization while providing the Website. We may also sell certain assets associated with the Website. As a result, please be aware that in such event, we may transfer some or all of your information to a company acquiring all or part of our assets or to another company with which We have merged. Under such circumstances, we would, to the extent possible, require the acquiring party to follow the practices described in this Privacy Policy, as it may be amended from time to time. Nevertheless, we cannot promise that an acquiring company or the merged company will have the same privacy practices or treat your information the same as described in this Privacy Policy.
23. CONTACT US
If you want to exercise any of your privacy rights and choices, if you have any concerns or questions about the Privacy Policy, please contact us at Serina Gift Shop LLC, doing business as “Newborn Nursery Furniture” help@newbornurseryfurniture.com, 937 Paoli Pike #1020, West Goshen, PA 19380 United States, (484) 364 – 3033.
Effective Date: Aug 23, 2023
